Viewable. Visible. Relevant.
We engage your target and guarantee focused real attention to your spot.
People do NOT buy advertising. People buy relevance.
We use deep learning to automatically predict consumer behaviour and target the right consumer at the right time and in the right place.
Advertising is a commodity. Focused User Attention is the real value
Our Neural Mind Cognitive Technologies analyze every specific personality treats of your target and engage the user offering the video content best related to user journey and more relevant to the user search. We engage your customers providing content that user really wants to see.
We use disruptive Cognitive Technologies to assure real user attention to your advertising message.
INTEREST & ATTITUDE
PANEL & SURVEY
JOURNEY & INTERESTS / AFFINITY
What people think and answer about themselves
Who your customers are
What people are saying and sharing with their friends
What we objectively measure people doing
What are looking for
CONTEXTUAL & SEMANTIC
What you are searching
What you are reading
What you are watching
Privacy-Friendly: Forget Cookies and Personal Data, go Beyond with our Contextual A.I.
Find new audiences without using personal data or cookies with Cognitive Contextual Technology. We employ adaptive AI algorithms to unveil the real-time content consumption of each brand’s unique audience, finding patterns in the page contexts that drive high-quality engagements. Cognitive operates without relying on personal data or cookies, offering advertisers a GDPR-compliant way to increase campaign reach.
Extend your Audience with Our Contextual targeting tool
SPOTS REALLY SEEN, WITH ATTENTION, IN EFFECTIVE, SAFE AND RELEVANT CONTEXTS
Adtech lover & Entrepreneur-Investor (Demand Side)
More than 20-years experience in Digital Media & AdTech industry. I have worked and led organisations of different sizes and scope in different countries, learning to operate in a truly multicultural environment. I deliver the best result when strategic thinking, execution, interpersonal and negotiation skills as well as courage are required to achieve success.
Since the beginning of my career, I have been exposed to the changes that innovative technologies have been increasingly bringing to business models, value chains, and lifestyles. My job has been helping companies to transform their operations to exploit the benefits of digital innovation, always working closely with end-user customers converting new technologies into tangible business benefits.
Serial Entrepreneur in the Advertising (Supply Side)
Serial entrepreneur, who operates in the Supply Side of the online advertising field since 2001, when I was a publisher. I set up several Digital Sales Houses. My focus has always been bringing quality and efficiency on the Supply Side. I always struggled with the importance of Context: Vertical websites (Advit), Emotional Coherence (SentimentADV), Adclutter (MediaMatic), Quality Video Contents (MetricsMonster).
My motto is “the only limit is your imagination”, and I always played the all-in game, risking everything to bringing reality to the levels of my expectations.
Technology lover and Entrepreneur
I approached the programmatic world in 2014, initially on the demand side, and then moved on to the supply side.
I am passionate about technology since I was a child, I found in the advertising industry the perfect combination of technology, analysis and innovation. I have the opportunity to develop my own project and do not let it escapes.
What we do
Cognitive Advertising Solutions LTD was born from merging three companies.
Cognitive SRL (Italy)
Audience Insight, Context Analysis, Content Matching
MetricsMonster LTD (UK)
Bespoke Quality Content, from the biggest Italian video Library.
MediaMatic LTD (Malta)
Safe, Clean and Effective Placements